Event Management Training-Event Management Training Course Certification
What is Event Management?
Event management is the application of the management practice of project management to the creation and development of festivals and events. Event Management involves studying the intricacies of the brand, identifying the target audience, devising the event concept, planning the logistics and coordinating the technical aspects before actually executing the modalities of the proposed event.
 The recent growth of festivals and events as an industry around the world means that the management can no longer be ad hoc. Events and festivals, such as the Asian Games, have a large impact on their communities and, in some cases, the whole country.
The industry now includes events of all sizes from the Olympics down to a breakfast meeting for ten business people. Every industry, charity, society and group will hold events of some type/size in order to market themselves, build business relationships, raise money or celebrate.
Event Management as an Industry
Event Management is a multi-million dollar industry, growing rapidly, with mega shows and events hosted regularly. Surprisingly, there is no formalized research conducted to assess the growth of this industry. The industry includes fields such as the MICE (Meetings, Incentives, Conventions and Events), exhibitions, conferences and seminars as well as live music and sporting events.
Event Management
This programme has been designed to throw some light on various aspects of event management. The programme enhances the understanding about the concept of ‘events’, how events are becoming independent marketing communication tool, concept of market in events, categories of events and their characteristics, to name a few.
The programme covers some of the key aspects of event management both conceptual and application. The information revolves around some of the key issues like:
- Event Management
- Event Marketing
- 5 C’s of Events
- Event Designing
- Event as a Marketing Tool
- Concept of Market in Events
- Concept of Product in Events
- Categories and Variations of Events
- Concept of Promotion in Events
- Strategic Market Planning
Candidates typically complete these programs at a study
centre in a short time frame (2-5 days for most programs)
but have access to the learning material over the Internet
for a longer period to allow them to revisit the program
again before taking the online exam.
Once the candidates have completed their training, they
can take the exam required for certification.
You can enroll for our programs by paying through three
options:
- We can send a person to collect the cheque from your
home or office. Just send us your address.
- You can put a cheque in one of the HDFC bank branches
or ATM centres.
- You can always courier the cheque to us. Please call
us or write to us for our postal address.
Payment can be made by cheque / DD in favour of "IACT GLOBAL".
Cheque can be made for the appropriate amount depending
on which option you decide to take. These are average prices.
Pricing of some of the programs may vary. Please contact
us for more details.
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